Its a new born sience.you being able to track and analyse traffic data on mobile sites,
from your mobile devices.
we will show in this post some of these tools and update them ASAP.

is a free tool that turns activity on your mobile site
into actionable intelligence.It will help you in the following:
1-Understand Your Visitors
    * Track the number of unique visitors, total visits and pages consumed on your site.
    * Monitor user engagement metrics such as length and depth of visit.
    * Identify the location of your visitors and the mobile operators and devices used to access
      your website.
2- Evaluate Your Traffic Sources
    *  Advertising partner or specific advertising campaign.
    * Search provider with detailed information on top keywords.
    * Referrals from other mobile sites
    * Direct traffic to your mobile site.
3- Improve Your Site Usage
    *  Analyze page views, visit duration, an bounce rate for each page on your site.
    * See which pages your visitors land on when they arrive at your site.
    * Determine which pages have the highest exit rates.
4- Achieve Your Mobile Goals
    *  The percentage of visitors who downloaded an item from your site.
    * Conversion rates for all your advertising or marketing partners.
    * The percentage of visitors who logged into an account.


Its a free mobile analytics for you.Bango was one of the pioneers in the mobile web with its micro-payments system.They are now moving into lots of new areas including analytics.
At the moment, Bango analytics is focused around tracking traffic through a specific hyperlink 
you set up the link and then track the links through it. This is great for:
    * tracking link exchanges with partner sites
    * checking if mobile toplists are sending you the traffic they claim l.
    * checking traffic internally e.g. exactly how much of the home-page traffic is going to      particular sections
    * tracking mobile advertising campaigns.

It does a great job of tracking internal site analytics.
So it is focused around giving you page views over time and gives you loads of breakdowns
e.g. Manufacturers,Operators, ISP,Geographic,Device models, Device resolutions and Platforms. Great statistics/ management console.
Also,It works with the use of a small tracking image on the page.


The Web has revolutionized how we interact with and publish information, but up to now it has only been accessible to people with desktop devices. Web-enabled mobile phones now extend the expected global reach of the Web to three times that of today, touching one-third of the populationof the planet.

The goal of this guide is to provide site owners with enough knowledge to get started with the creation of Web content for mobile users.

1- It covers the benefits of publishing for mobile users.

2- How mobile delivery differs from desktop delivery.

3- How to design for the mobile context.

Before now, Web publishing for mobile users has been something of a mystery, partly because of a lack of information. This guide forms part of dotMobi’s efforts to change this by providing authoritative and comprehensive guides, best practices and methods and other material describing how to publish for mobile.

The guide aims to provide an introduction for those not familiar with the Mobile Web. It contains techniques and information required to create a basic site that will work well on the majority of phones. It is not an encyclopedia of past and present technologies and techniques, but provides a place to start. Although using a .mobi domain is recommended as a clear way to indicate to the user that a site is mobile-friendly, the advice presented here applies to any mobile site.

After reading this guide, you should have a firm understanding of the basics of mobile presentation: what to do and what not to do. This should help you determine how your organization can mobilize its online strategy.

Part II of this guide will address more advanced topics such as adaptation of content to suit the capabilities of more advanced devices and provide a better experience for their users.

T-Mobile, Credit Suisse First Boston and Pyramid Research report DotMobi Web Developer’s Guide 6

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